← All work

Construction & Roofing

Black Crown Construction

Found a construction company's analytics were completely dead — and fixed it, verified live.

Visit live site
Black Crown Construction — Construction & Roofing

Capabilities

  • GA4
  • GTM
  • Structured data
  • SEO
  • Analytics audit

The Challenge

The construction company's analytics were quietly broken: its Tag Manager was silently loading a dead, 404'd container — so no tags could ever fire — its structured data was minimal, and the backend was unaudited.

What I Did

I verified whether analytics were actually firing on the live site via network capture — not just installed — then swapped the dead container for the real published one and re-verified live. I upgraded the site's structured data from a bare LocalBusiness to a full RoofingContractor + Organization + WebSite schema with 15 individual Service blocks, cleaned up on-page SEO, safely tuned the database, and set the business up with its own isolated analytics accounts.

The Result

· Verified

Measurement restored — the dead container replaced with a working one, verified firing live — and RoofingContractor + 15-Service schema confirmed in the live page source.